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Guide to Zero Dollar ($0.00) Menu Filter


(NOTE: This feature is currently in late stages of development and will be ready soon. While the checkbox will be visible to Olo Menu Admin users, the filtering functionality it's meant to activate is not yet operable)

There may be instances when a product/modifier has accidentally been priced at $0, causing it to appear on your Olo and/or marketplace menu as a $0.00 item. For non-POS integrated brands, a price may not have been added to the item/modifier within the Olo menu. For POS integrated brands, this may be due to the item/modifier not being priced within the POS, or due to a lag between the time when the product/modifier was added to the Olo menu and when a price update was triggered. If the item was priced within the POS, the customer would be charged the correct amount at checkout through POS validation on the Olo menu. However, this validation does not occur for $0 priced items on Rails marketplaces. For both POS integrated and non-POS integrated brands, when the customer builds a marketplace order and checks out with this $0 item, the product is essentially given away for free, potentially adding up to a significant amount of lost revenue for the brand.

 

Table of contents

 

 

 

Feature Overview

(NOTE: This feature is currently in late stages of development and will be ready soon. While the checkbox will be visible to Olo Menu Admin users, the filtering functionality it's meant to activate is not yet operable)

Olo has a feature, the Zero Dollar ($0) Item Filter, that gives brand users the ability to explicitly indicate whether a product or modifier should be allowed to have a $0 price on their Olo and/or marketplace menus.

Within the Olo Company Menu, brand users will see a checkbox option for “$0.00 Warning in the Store Menu” within both products and modifiers.

mceclip1.png

If a given product or modifier has this box CHECKED in Company Menu Admin AND has a $0.00 price in Store Menu Admin, then:

  1. You will see a warning icon next to the product/modifier within the store menu
  2. Olo will prevent this product/modifier from being sent to Rails marketplaces (NOTE: This feature is currently in late stages of development and will be ready soon. While the checkbox will be visible to Olo Menu Admin users, the filtering functionality it's meant to activate is not yet operable).

If a given product or modifier has this box UNCHECKED in Company Menu Admin AND has a $0.00 price in Store Menu Admin, then:

  1. No warning icon will appear next to the product/modifier within the store menu
  2. Olo will send this product/modifier to your Rails marketplaces, where it will be displayed as a $0/free item (NOTE: This feature is currently in late stages of development and will be ready soon. While the checkbox will be visible to Olo Menu Admin users, the filtering functionality it's meant to activate is not yet operable).

Simply put, if you have a $0 product or modifier that you would like visible to marketplace customers, then leave this box unchecked. On the other hand, if you do NOT want a product or modifier to be visible to marketplace customers if it has a $0.00 value, then be sure to check the box (NOTE: This feature is currently in late stages of development and will be ready soon. While the checkbox will be visible to Olo Menu Admin users, the filtering functionality it's meant to activate is not yet operable).

To assist with oversight of the feature, we’ve also launched a new Dashboard report so that you can easily see all of the products and modifiers that have a $0 price. Steps to accessing this report are outlined at the end of this article.

 

Important Notes

  1. By default, all existing menu items have been back-filled to have the “$0.00 Warning in the Store Menu” box UNCHECKED. Any new products that are created within the Olo Company Menu will have the “$0.00 Warning in the Store Menu” box CHECKED, by default. New modifiers that are created will have the “$0.00 Warning in the Store Menu” box UNCHECKED, by default.

  2. If you have a product that derives its price from the modifiers associated with it, then be sure to leave the box CHECKED on ALL the modifiers containing the base price, while leaving the warning box UNCHECKED at the product level. For example, if you have a Cobb Salad on the menu, but the price of the Cobb Salad depends on whether the customer picks a Small or Large option, the Cobb Salad itself would have the warning bock UNCHECKED, while the two modifiers containing the base cost would have the box CHECKED.

  3. (NOTE: This feature is currently in late stages of development and will be ready soon. While the checkbox will be visible to Olo Menu Admin users, the filtering functionality it's meant to activate is not yet operable) When using this feature to filter out $0.00 items from Rails marketplaces, keep in mind that this feature only works for marketplaces that are ingesting menus via Olo’s Menu Export Service . 

 

Step-by-Step Guides

Outlined below are steps to updating the filter at the product and modifier level, along with a few common scenarios that help illustrate use cases for this feature:

Updating The Product Level Warning

  1. Log in to the Dashboard at https://my.olo.com 

  2. Click on the “Menus” tab on the left side of the screen.



  3. Select “Manage Company Menu”.

  4. Navigate to the product you would like to update and click on the product name.

    mceclip2.png

    If the product should not have a $0 price, check the “$0.00 Warning in the Store Menu” option.

    Real world use case: Your brand adds a new burger within the Olo Company Menu and wants to ensure that it never appears with a $0.00 price on your marketplaces.

    mceclip4.png


    In this case, if the product has a $0.00 price at a store, you will see a warning icon next to it within Store Menu Admin, with a helpful tool tip describing the issue. And then, Olo’s filtering logic will remove the product from being sent to the Rails marketplaces who are pulling menus from Olo using the Vendor Export powered by the Menu Export Service (NOTE: This feature is currently in late stages of development and will be ready soon. While the checkbox will be visible to Olo Menu Admin users, the filtering functionality it's meant to activate is not yet operable).


    mceclip5.png

    If the product should have a $0.00 price,
     uncheck the “$0.00 Warning in the Store Menu” option.

    Real world use case: Your brand adds in a Cobb Salad item, but the price of the salad depends on the size modifiers that a customer selects. The Cobb Salad item itself will be priced at $0.00.

    mceclip6.png

  5. Hit "Save" at the bottom of the screen to save the changes.

Updating The Modifier Level Warning

  1. Log in to the Dashboard at https://my.olo.com 

  2. Click on the “Menus” tab on the left side of the screen.



  3. Select “Manage Company Menu”.

  4. Click on the "Modifiers" option next to the product with the modifier(s) you would like to update.

    mceclip7.png

  5. Click "Edit" on the modifier group containing the modifier choices you would like to update, and select the pencil icon on the modifier choice you would like to update.

    mceclip1.png

    If the modifier should not have a $0.00 price, check the “$0.00 Warning in the Store Menu” option.

    Real world use case: You give customers the option to add Cheese to their Hamburger, but Cheese has an up-charge, and therefore you want to ensure that the Cheese options never appear with a $0.00 price on your marketplaces.

    mceclip2.png

    In this case, if the modifier has a $0.00 price at a store, you will see a warning icon next to it within Store Menu Admin, with a helpful tooltip describing the issue. And Olo’s filtering logic will remove the modifier from being sent to the Rails marketplaces who are pulling menus from OLO using the Vendor Export powered by the Menu Export Service (NOTE: This feature is currently in late stages of development and will be ready soon. While the checkbox will be visible to Olo Menu Admin users, the filtering functionality it's meant to activate is not yet operable).


    If the modifier should have a $0.00 price, uncheck the “$0.00 Warning in the Store Menu” option.


    Real world use case: Your brand chooses to offer condiments for free to your customers.


    mceclip10.png

  6. Hit "Save" on the modifier screen, to save the changes.

 

Dashboard Report

Dashboard users have access to a report where they can view the products and modifiers that have a $0.00 price at any of their vendors, and easily see whether the menu item should be allowed to have a $0.00 price (which is driven off of the "$0.00 Warning in the Store Menu" checkbox in the Company Menu).

Note: Only Dashboard users that have the "Menus" permission enabled can run this report. Please reach out to your Customer Success Manager if you would like this permission to be enabled.

Steps to Accessing the Report

  1. Log in to the Dashboard at https://my.olo.com

  2. Navigate to the "Reports" tab and select "Menu". You will see a report type called "$0.00 Menu Item Warnings"

    mceclip0.png

  3. Select the stores for which you would like to run this report. This report can be run for a maximum of 50 stores at a single time.

    mceclip1.png

  4. Once the store selections are made, click on the "Generate Report" button. A pop-up message will inform you that the report is being generated and that it will be available in the "My Reports" section.

  5. Navigate to the "My Reports" section under the "Reports" tab in Dashboard.

    mceclip2.png

  6. You should see a report that begins with "Zero Price Item Warnings". Click on the name of the report to download it as a .csv file.

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